HELLO, I’M
CARL REEVES

  • SENIOR MANAGEMENT PROFESSIONAL

HELLO, I’M
CARL REEVES

  • SENIOR MANAGEMENT PROFESSIONAL

HELLO, I’M
CARL REEVES

  • SENIOR MANAGEMENT PROFESSIONAL

HELLO, I’M
CARL REEVES

  • SENIOR MANAGEMENT PROFESSIONAL

ABOUT

Professional Profile

An Award-Winning Leader in E-commerce, Web Management, Digital Media, Program Management, and Project Management, the Senior Management Professional has extensive expertise, as demonstrated by their successful completion of over 100 complex projects for Fortune 500 companies. With advanced degrees and multiple certification programs, this C-level consultant possesses a strategic mindset, advanced technical knowledge, and excellent communication skills to lead cross-functional teams and deliver exceptional results.

KNOWLEDGE BASE

SKILLS

  • Senior Technical Project Management proficient in hybrid methodologies such as Agile and SAFe and traditional Waterfall approach.
  • Advanced Team Development to foster collaboration and productivity across multiple functions and stakeholders. (Consistent with the resume)
  • Process Improvement with expertise in Quality Assurance (TQM) and Risk Management to drive efficiency and mitigate potential issues.
  • Digital Media and Marketing, including SEO, PPC, Social Media, Content Management, Conversion Optimization, Mobile Marketing, and Web Analytics.
  • End-to-End Web Management covering a wide range of technologies, including DNN, WordPress, Joomla, and Optimizely.
  • Program and Transition Management to lead complex data center migrations and consolidate web hosting environments.
  • Strategic Planning and ROI Optimization to align business goals with projects and maximize return on investment.
  • Innovative Problem Solver with the ability to identify creative solutions to complex challenges.
  • Excellent Communication Skills with experience managing global teams and working across multiple time zones.
  • Web Content Management including Interwoven, Vincera, and Inktomi, as well as proficiency in HTML, CSS, JS, and web analytics tools such as Google Analytics.

TECHNOLOGY

  • OS – Windows, Unix, Linux with expertise in server hardware, including Intel, IBM, and SUN.
  • DBs - SQL, DB2, Oracle, etc.
  • Network security and McAfee IPS, NAC, and DLP.
  • Microsoft Office – Word, Excel, etc., with experience in
  • Project Management Applications including Microsoft Project, Smartsheet, Jira
  • Web Applications Websphere, Web Logic, and Jrun.
  • Web Analytics Tools, Google Analytics, and BrightEdge.
  • Front End Web Development, including HTML, CSS, and JavaScript

PROFESSIONAL
ACCOMPLISHMENTS

E-COMMERCE LEADER

Achieved several accomplishments as an e-commerce leader, including improving eCommerce site uptime from 99.5% to 99.95%. This was achieved while reducing staff and increasing the complexity of the environment. Worked closely with marketing to manage B2B custom websites for fortune 500 clients and supported the implementation of websites in support of new project campaigns.

DIGITAL MEDIA

Achieved several accomplishments as a digital media specialist, including becoming a certified professional in SEO, PPC, Social Media, Content Management, Conversion Optimization, Mobile Marketing, and Web Analytics. Developed and managed branded social media, blog, and eCommerce sites for several organizations and increased the number of visitors to customer websites from approximately 5,000 to over 12,000 using Web 2.0 technologies and Social Media tools.

SENIOR PROJECT MANAGER

Achieved several accomplishments as a senior project manager, including managing enterprise-wide complex projects from end to end, leading up to 20 projects and multiple teams. Reduced cycle time by as much as 50%, implemented an effective and efficient PM Methodology, and completed several highly complex Web Transition and consolidation projects, achieving high trust and confidence within the organization.

PROGRAM MANAGER

Achieved several accomplishments as a program manager, including leading several data center migrations and carefully syncing customer requirements with results to meet expectations. Managed the growth of the web hosting environment, reducing resources and increasing customer satisfaction. Developed, deployed, and supported the LAN within an Accounting department, which was the first successful PC/LAN deployment.

EXPERIENCE

April 2023 - Present

SALLY BEAUTY (CONTRACTOR)

- Program Manager / Sr. Project Manager

As a Senior Digital Project Manager at Sally Beauty, was able to successfully complete large-scale, high-profile digital projects. This role involves supporting the expansion and enhancement of the company's Project Management Office (PMO), integrating forward-thinking AI applications into the Project Development Life Cycle (PDLC), and partnering with leadership to leverage advanced project management tools and methods. These initiatives not only ensure effective project and program execution but also helped to fortify Sally Beauty's market leadership as a premier distributor and retailer of professional beauty products.

SEPT 2022 - March 2023

CWT (CONTRACTOR)

- Program Manager / Sr. Project Manager

As a Program Manager and Sr. Project Manager, successfully led cross-functional teams in delivering Payment Platform Modernization projects. The program included creating POS APIs to facilitate secure customer authentication and payment authorization while improving the PPM team's project management processes. Despite the tight deadlines, the team delivered the project within budget, meeting the required quality standards by working efficiently and utilizing a hybrid approach of Waterfall and Agile for timely and efficient project delivery. Managed the challenging collaboration of cross-functional global teams across more than half a dozen countries and time zones, resulting in seamless project execution. The projects contributed to the organization's overall success, showcasing the ability to leverage the team’s skills and experience.

FEB 2022 – Sept 2022

WHITE CAP (CONTRACTOR)

- eCommerce Strategic Program Manager - PMO

As Strategic Program Manager, responsible for eCommerce Program for the entire enterprise and across multiple towers, including Marketing and Sales, Supply Chain, Data Management, Customer Assortment, and Customer Acquisition and Experience. Responsible for working with department leads to ensure projects are strategically aligned with the company's vision. Successfully worked with the PMO team to continuously improve PMO processes.

JAN 2020 - Sept 2022

WILLIAMS COMPANIES (CONTRACTOR)

- Senior Project Manager - PMO

As Senior Project Manager, responsible for the overall planning, management, and execution of complex enterprise-wide projects. Projects included, but were not limited to, EDI, Enterprise Tests Automation, and PMO Tool Implementations.

2019 - 2020

GALDERMA (CONTRACTOR)

- Senior Digital Project Manager

Manage the delivery of digital technologies and services that support marketing, communications, and third-party vendors. Manage processes and activities that ensure digital assets' compliance and security, including actions such as security scans and issue remediation, web application firewall implementation, encryption, and adherence to all applicable laws. Managed the lifecycle for digital properties, including overseeing the property's creation, initial registration in the digital inventory, tracking activity for the property, and the retirement of the asset. Works with global teams to provide market leadership and adherence to enterprise-wide projects. Support and Manage digital services such as Google Analytics, BrightEdge, SimilarWeb, and BazaarVoice.

2009 - Present

CAR CONSULTING

- Executive Consultant - eCommerce/ eBusiness/ Social Media

Develop Web Sites for several Non-Profit Organizations from conception to completion. This includes leveraging the latest Web Technologies and Social Media tools to support the team’s goals. Champion of Social Media, Responsive, and Web 2.0 technologies. Spearheaded marketing efforts to leverage opportunities to reach customers via Social Networking sites such as Twitter, Facebook, Pinterest, and LinkedIn.

2015 - 2018

MONI SECURITY

- Senior Project Manager / Program Manager / Customer Advocate - Marketing

Led the development of Moni’s PMO. This includes the PDLC, Roles and Responsibilities, and Job Titles. As a Program Manager, overseeing the development, implementation, and application of the tools and systems to effectively and efficiently manage projects. Senior Customer Advocate responsible for supporting and addressing the needs of Moni’s Marketing department and currently working with senior-level management, including the CIO, CMO, and CPO, to develop and implement the Intranet site. Led the implementation of an enterprise-wide IVR system.

2013 - 2017

Pearson Farms HOA

Board Director

Led the development of a five-year strategic plan resulting in the Pearson Farms community to a Five Star Gold Standard designation held by only 5 percent of the HOAs in Frisco, Texas (one of the fastest-growing cities in the US). Had various roles as a board member, including Vice President and President.

1999 - 2014

IBM CORPORATION

- Program / Sr. Project Manager - contractor, 2010 - 2014

Successfully Manage Enterprise-wide, highly complex Security, Infrastructure, and Network Programs.

- Program / Project Manager, 2005 - 2009

Managed enterprise-level projects, including Web Development, Infrastructure, Security, and eCommerce. Managed up to 20 projects simultaneously, completing over 60 projects on time and within budget.

- Senior Web Hosting Program Manager , 2001 - 2005

Managed multiple projects and websites successfully. Planned the implementation and management of a wide range of technologies that provide support services for enterprise-wide corporate internet websites.

- Project / Producer / Solution Manager , 1999 to 2001

Effectively and successfully managed projects specializing in e-commerce web design, development, and strategic planning. As Project Manager, worked with e-business Principals to develop the overall contract negotiations, business agreements, proposals, and statements of work—managed teams working in Windows NT and Unix client/server environments.

EDUCATION

Degree Programs

  • Master of Science in Telecommunications, University of Dallas, Dallas, Texas

    Focused on Web Development, e-Commerce, and Management of LAN and WAN environments.

  • Master of Business Administration, University of Dallas, Dallas, Texas

    Recognized on the Dean's List for six consecutive semesters.

  • Bachelor of Science in Industrial Engineering and Management Science, Northwestern University, Evanston, Illinois

    Focused on Organizational Behavior, Human Factors, and Statistical Analysis.

Certificate Programs

Programs Completed:
  • Stanford Advanced Project Management Certification Candidate, Stanford University:

    Completed a rigorous program to develop advanced skills in project management, including leadership, planning, execution, and control.

  • Digital Media and Marketing Certification, Duke University’s School of Continuing Studies:

    Completed a program focused on digital marketing, including topics such as social media, content creation, analytics, and advertising.

  • Marketing Strategy Certification Candidate, Cornell University’s Samuel Curtis Johnson Graduate School of Management:

    Completed a program focused on marketing strategy, including market analysis, segmentation, targeting, positioning, and branding.

  • Advanced Social Media Strategy Certification, The Newhouse School at Syracuse University, and Hootsuite:

    Completed a program focused on developing advanced skills in social media strategy, including content creation, audience engagement, analytics, and advertising.

AWARDS

BUSINESS AWARDS

  • IBM Leadership Award
  • IBM Bravo Award
  • Allstate Mgr Committed to Quality
  • Allstate Team Excellence
  • Allstate Supervisor of the Quarter

COMMUNITY SERVICE

  • Allstate Good Hands Award
  • Community Service Award
  • Board Member of Community Center
  • Chairman, Web Development for HParkUMC
  • President of HOA Board - Pearson Farms

Academic

  • Sigma Iota Epsilon: MBA Honor Society
  • National Dean’s List

RECOMMENDATIONS

Chris Abbott, Technical Recruiter at TEKsystems

*April 19, 2023*

“Carl was a pleasure to work with from a recruiter standpoint. He demonstrated great communication skills and was highly articulate and thorough when explaining his practice. He interviewed with one of my clients and received extremely positive feedback. Carl displayed impressive capabilities and demonstrated his ability to succeed as a project manager with ease. I would welcome the opportunity to work with him in the future!”

Steve Cubberly, Senior Principal, Innovation & Digital/Program Transformation at CWT

*April 3, 2023*

“Working with Carl at CWT was an absolute pleasure! He stepped into a complex, disorganized, time-crunched situation and brought a high level of professional management and a sense of mature calmness that was needed. Carl's diplomatic approach and forward-moving mindset allowed the team to focus on delivering, knowing that the project/program management details were being well handled. I personally appreciate Carl's strong, yet measured, ability to both challenge norms and leverage cutting-edge systems and technology to improve the project stance. Thanks, Carl!”

Luis Martir, Founder at TalentBridge

*March 20, 2023*

“Carl is a highly sought-after Senior Management Professional with extensive expertise in e-commerce, web, digital media management, and program and project management. He has a strategic mindset, exceptional communication skills, and has led many Fortune 500 cross-functional and high-performing teams to deliver outstanding results. I highly recommend Mr. Reeves!”

Trevor Houston, CEO at ClearPath Wealth Strategies

*July 19, 2018*

“I recently met with Carl Reeves and would highly recommend him as someone who is highly motivated, experienced, and an all-around great person to know. Very professional and would be an asset to any team.”

Yvonne Smith, Real Estate Broker at Coldwell Banker Real Estate Group

*February 17, 2015*

“Carl and I worked on a computer project at church. I recommend Carl because he is dependable, very knowledgeable, highly skilled, and pleasant to work with.”

Raed Shammout, IT Director/Executive at IBM

*June 22, 2009*

“Carl is very detail-oriented and takes control of issues, resolving them no matter what they are. He is a team player and worked hard to ensure his availability to help his team. Carl is one of the best PMs I have ever worked with. Customers are very happy with his service, and the IBM management team also appreciated his contribution. His wide range of skills worked very well in managing the toughest projects and customers. His projects are always on time and on budget.”

Peter Harnett, RFS Manager at IBM

*May 15, 2009*

“Carl is one of the more outstanding project managers I have worked with at IBM. He has excellent communication skills and is very skilled at managing all sizes and complexities of projects. He is quick to adapt to new situations and is able to bring his expertise to bear rapidly.”

Ken Waterston Associate Partner at IBM

*May 11, 2009*

“I highly recommend Carl as an excellent Project Manager. He is a trusted, intelligent, and hard-working PM who sees the big picture and knows how to get the job done. Carl always focuses on results and making sure the customer’s needs are met. He is a high performer.”

Rose Jones, MBA

*May 4, 2009*

“Carl is an outstanding associate who always exceeded expectations with any project he was given. He could always be counted on to make the best decisions, leading his team to success. Carl is flexible, communicates well, and is an excellent team player. He is a great asset to any organization.”

Anthony Lewis, Vice President - Finance at AT&T Retired

*April 23, 2009*

“Carl is a highly skilled senior manager who has demonstrated the ability to coordinate and manage highly complex projects across multiple business lines, ensuring each project is completed on time and within budget. Carl's success as a Program/Project Manager at IBM has been enhanced by his ability to focus a cross-functional team on the task at hand and drive the project to a successful conclusion. I would recommend Carl to manage any project within his area of expertise.”

Michael Satterwhite, Managing Consultant, IBM

*April 22, 2009*

“Carl was a strong project manager in our Innovation Center group at IBM. That role called for unique skills in working with both technical and creative staff members, a situation still fairly unique at IBM. Carl always maintained a calm demeanor that helped him manage this variety of talented individuals. I enjoyed working with Carl and have made a point to stay in touch with him as a professional and colleague in the years since.”

Judy Fettig, Program Manager, IBM

*April 21, 2009*

“I have worked with Carl in support of the Health Net account. He is the consummate professional. He is very thorough, detail-oriented, and committed to achieving the highest quality of work. He is extremely knowledgeable and is always willing to help out. He will be an asset to any organization.”

Greg Gabet, Architect, LFG (Lincoln Financial Group)

*January 14, 2008*

“Carl is a conscientious, focused project manager who keeps his eye on detail as well as the overall project. He understands or quickly grasps very technical issues and requirements, helping him to layout dependencies and constraints. Carl can be both forceful and politically wise to accomplish the objectives of the project without sacrificing the morale of the team. His ability to manage complex and multiphase efforts at Lincoln while working for IBM is part of the reason IBM received a perfect customer satisfaction rating in the last year of an 8-year contract. Carl is an excellent project leader and a talented colleague.”

CONTACT

SOCIAL NETWORKS

EMAIL ADDRESS

carl@carlreeves.com

DROP ME A LINE

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CARL REEVES

SENIOR MANAGEMENT PROFESSIONAL

© Carl Reeves.
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